Building and developing product brands is a common responsibility of the whole society, not a single ministry, sector, locality, or organisation, said Vu Ba Phu,...
The cornerstone for branding Vietnamese agricultural products lies in maintaining consistent and stable quality on a large scale. This approach will not only boost...
The image of Vietnamese brands, which is relatively modest in the CPTPP market, needs to be improved in a bid to tap the tremendous potential of this market, experts...
Brand building for businesses must go hand-in-hand with social responsibility to form the foundation for sustainable development, according to the Vietnam Chamber of...
Vietnamese businesses are advised to better exploit the UK-Vietnam Free Trade Agreement (UKVFTA) to build and develop brands and expand their presence in the UK market...
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